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Effective Date: 1 Jan 2025
Eco Auto Parts USA (“we”, “our”, or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, store, and protect your data when you visit our website or use our services, including those involving advertising through Google Ads and Facebook (Meta) Ads.
1. Information We Collect
When you visit our website, make a purchase, or interact with our ads, we may collect the following information:
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Personal Information: Name, email address, phone number, shipping/billing address
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Payment Information: Processed securely via third-party payment gateways (we do not store full credit/debit card numbers)
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Device Information: IP address, browser type, operating system
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Website Activity: Pages viewed, time spent, and interactions on our site
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Cookies and Tracking: We use cookies and tracking technologies (e.g., Google Analytics, Facebook Pixel) to improve our website and ad performance
2. How We Use Your Information
We use the collected information for the following purposes:
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To process and fulfill orders
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To provide customer support
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To personalize your website experience
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To analyze and improve website performance and user behavior
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To run marketing campaigns through Google and Meta (Facebook/Instagram)
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To comply with legal obligations
3. No Sale of Personal Data
We do not sell, rent, or trade your data to any third parties at any point.
Any information shared with third-party services (e.g., Google, Facebook) is strictly for advertising and analytics purposes, in compliance with their policies, and is not sold or transferred for other uses.
4. Sharing of Information
We only share personal information with:
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Service providers who help operate our website (e.g., payment processors, shipping carriers)
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Advertising partners (e.g., Google Ads, Meta Ads) for the limited purpose of delivering and optimizing advertising campaigns
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Legal authorities, when required by law or to protect our rights
All partners are contractually obligated to maintain the confidentiality and security of your data.
5. Data Retention and Security
We retain your information only as long as necessary to fulfill the purposes outlined above or as required by law. We implement industry-standard security measures to protect your data against unauthorized access, disclosure, or destruction.
6. Your Rights and Choices
You have the right to:
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Access or update your personal information
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Request deletion of your personal information (unless legally required to retain it)
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Opt out of marketing emails by clicking the “unsubscribe” link in any email
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Control cookie settings through your browser or our website banner